
By Kristina Höök (auth.), Harri Oinas-Kukkonen, Per Hasle, Marja Harjumaa, Katarina Segerståhl, Peter Øhrstrøm (eds.)
This e-book constitutes the refereed complaints of the 3rd foreign convention on Persuasive know-how, PERSUASIVE 2008, held in Oulu, Finland, in June 2008.
The 17 revised complete papers and 12 revised brief papers provided including three keynote papers have been rigorously reviewed and chosen from sixty three submissions. The papers are geared up in topical sections on social community platforms, wisdom administration, functions, conceptual frameworks, views on persuasive know-how, peer-to-peer and social networks, self-persuasion and timing, overall healthiness functions, and theoretical considerations.
Read Online or Download Persuasive Technology: Third International Conference, PERSUASIVE 2008, Oulu, Finland, June 4-6, 2008. Proceedings PDF
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Extra info for Persuasive Technology: Third International Conference, PERSUASIVE 2008, Oulu, Finland, June 4-6, 2008. Proceedings
Example text
This combination is the basis of my early work at Stanford in captology, where I demonstrated that computers could reliably change beliefs and behaviors. So this combination is not new. What became new in 2007 was the combination of the six components for MIP, including making it easy for friends to involve other friends in an automated persuasive experience. With social networks in place, one friend can invite another friend to join the persuasive experience. The process then repeats, with the new friends involving their friends.
J. Gregor. University of Nebraska Press, Omaha (1992) 9. Rohrer, J: Passage Creators Statement. net/passage/ 10. : The Two Cultures. Cambridge University Press, Cambridge (1993) 11. : The Moment of Complexity. J. com Abstract: In 2007 a new form of persuasion emerged: mass interpersonal persuasion (MIP). The advances in online social networks now allow individuals to change attitudes and behaviors on a mass scale. MIP has six components: persuasive experience, automated structure, social distribution, rapid cycle, huge social graph, and measured impact.
Next, social distribution inside a social network makes inviting friends and accepting invitations easier. For example, Facebook users perform familiar behaviors to join a group or add an application. Users don’t need to navigate to a new web site, register for a new service, or solve any new technical issue. It’s simple. To reiterate, social networks are important for MIP because they make the persuasive experience more credible and the distribution task simpler than what happens on the open Internet.